Lifestyle Product Listing Images on Amazon: Product Photography

Lifestyle photos demonstrate how your product is actually used by consumers every day. Since listing photographs convey to customers the advantages of utilizing your goods, lifestyle images are crucial for your Amazon listing. You can utilize lifestyle photos to display situations that emotionally connect with your target audience. This is sound advice for all of your photographs, but Amazon stipulates that the product in the main image of your Amazon listing must occupy at least 85% of the image. Viewing key product features or angles may be challenging if the Amazon product listing image design appears to be too small.

Originality is essential for drawing in viewers and turning them into consumers. More than 90% of buyers who conduct searches on Amazon end up buying something. They will only look at the photographs before making a selection; they won’t even read the bullet points, descriptions, or other information you include in your listing.

Tips and Suggestions for The Flawless Lifestyle Product Listing Images

The highest-quality product in your market, poor product photography will discourage customers from purchasing your goods.

Online shopping occasionally presents challenges because you are unable to hold or physically inspect the product; instead, all you have are the pictures and, with any luck, a product video.

Utilize A Plain Background

To avoid detracting from the subject of the photo, the background should appear sharp and clear. Instead of using colored spaces, try using solid ones like tan or white walls. Additionally, you can conceal any unsightly backdrop clutter with books or bowls.

Any e-commerce image, including those for Amazon listings, should strive to astound viewers. The majority of customers will not feel anything when they view the object lying on its own, therefore a product-only shot is neither compelling nor thrilling.

Only High-Resolution Images

Nobody wants to make a purchase from a listing on Amazon that includes blurry, poor-quality images. Ensure that your photographs are of a high caliber and resolution.

According to Amazon’s photography specifications, your photographs must have a minimum length of 1,600 pixels or more in order to have the best resolution and be “zoomable.”

The majority of current cameras and smartphones can capture images in a resolution that is good enough for Amazon.

Lifestyle photos demonstrate how your product is actually used by consumers every day.

Since listing photographs convey to customers the advantages of utilizing your goods, lifestyle images are crucial for your Amazon listing. You can utilize lifestyle photos to display situations that emotionally connect with your target audience.

Originality is essential for drawing in viewers and turning them into consumers. More than 90% of buyers who conduct searches on Amazon end up buying something. They will only look at the photographs before making a selection; they won’t even read the bullet points, descriptions, or other information you include in your listing.

This is a key factor in your decision to hire a pro if you don’t feel confident taking your own shots or lack the abilities necessary to produce high-quality ones.

Show Components or Ingredients

The best way to photograph food and cosmetics is to include the primary ingredients. You can also have the culinary equipment essential in addition to food photos.

For a pill container, for instance, you may display pills, tablets, and capsules in each cabinet. Or, for a multi-part product, like a shaving kit, you may show all of its parts dispersed throughout the Amazon product listing image design from an aerial perspective.

Use of Softbox Lighting

We are all aware of how important lighting is to photography. Although different forms of lighting must be adjusted for diverse products, the same lighting cannot be used for all products. Avoid direct lighting, whether it’s from a bulb or the sun.

For lifestyle product photography, use a softbox lighting setup instead of direct light, which can reveal an object’s intricacies and create unflattering shadows. Consider photographing in the shade instead. Less shadow will be cast, and the exposure will be equal and soft.

Make Sure That Your Images Take Up At Least 85% of The Frame

If your product is “too small” within the photo when you post it to Amazon, it may appear strange to a customer reading your listing.

This is sound advice for all of your photographs, but Amazon stipulates that the product in the main image of your Amazon listing must occupy at least 85% of the image. Viewing key product features or angles may be challenging if the Amazon product listing image design appears to be too small.

Convincing Storytelling for The Buyers

Any e-commerce image, including those for Amazon listings, should strive to astound viewers. The majority of customers will not feel anything when they view the object lying on its own, therefore a product-only shot is neither compelling nor thrilling.

We are all aware of how important lighting is to photography. Although different forms of lighting must be adjusted for diverse products, the same lighting cannot be used for all products. Avoid direct lighting, whether it’s from a bulb or the sun.

Although this must be included on Amazon, a strong message cannot be expressed via a single image of this kind. Customers must be engaged, and your photos must convey a narrative. People want to know more about your product and want a compelling narrative to persuade them to purchase it.

Must Add Infographics

You are free to add text, graphics, and distinctive backgrounds to the other six photographs; only the primary image must be on a white background. Using product infographics is a terrific approach to stand out and educate potential buyers about your product.

With infographics, you may highlight particular advantages and aspects of your product inside the visual. Customers can learn all they need to know by looking at your photographs rather than reading your bullet points or description.

Any e-commerce image, including those for Amazon listings, should strive to astound viewers. The majority of customers will not feel anything when they view the object lying on its own, therefore a product-only shot is neither compelling nor thrilling.

Add vibrant backgrounds and educational writing in addition to additional product angles rather than just another white background with your goods on it. This is a fantastic strategy to boost your product’s sales.

For your Listing Images, you must…
Always include alt tags on your product photos for screen readers. This will aid in future search engine optimization of the product.
For each listing, you must provide a minimum of five photos.
Only JPEG, PNG, GIF, or TIFF files are permitted in the listing image sector.
The image file name needs to include the product identifier, such as the Amazon ASIN, JAN, EAN, etc.
Make sure your photographs are mobile-ready by optimizing them. Additionally, a laptop or desktop screen makes it possible to observe products properly.

Avoid using these for your listing image
On your listing photograph, DON’T utilize a lifestyle photo of a competitor.
Aim for no more than 10,000 pixels. An image for an Amazon listing may not exceed 10 MB in size.
DO NOT utilize any images; watermarks or text must be used instead.
If your listing image is fuzzy, DON’T use it. because fuzzy photographs lower the value of your product.

Final Word

Any successful e-commerce company must have Amazon product photography. It not only assists in presenting things in their finest light but also conveys crucial information about the product to potential customers.

High-quality Amazon product listing image designs can make all the difference in attracting and maintaining clients, which will increase your sales in the face of fierce competition in the online market.

Keep in mind that a picture speaks a thousand words, so use it wisely!

For more detail visit at : Amazon Copy writing Services

Source: Lifestyle Product Listing Images on Amazon: Product Photography